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Back in late 2013, Google Disavow Tool was created to allow webmasters manually tell Google not to index and ignore links of their respective site. But please take some precaution when using Google’s Disavow Tool. This tool may even harm your site’s ranking if it is not used properly.

Yes, you heard me! The Google Disavow Tool can harm your site if it’s not used correctly. Here’s an easy Google Disavow Tool User’s Manual compared to the original release.

You should only disavow links that you know for a fact will or may cause your search rankings in Google to drop. Which also means links that may be marked as spam or cause you to get hit by a penalty by Google (black hat or manipulative links).

But, since there are many articles teaching you how to use the Google’s Disavow Tool. This post will explain to you about the things most people didn’t think of when using this tool.

This will teach and explain to you in detailed in using the Google Disavow Tool carefully. To prevent harming your site unnecessarily without you knowing. If you’re unsure of something I said or something I left out, feel free to leave a comment below this post and I will reply as soon as I get notified.

In This Post, You Will Learn

What is Google Disavow?

Google Disavow, doesn’t go well with SEO at all.

In fact, it’s bad for Search Engine Optimization (SEO).

Your links that were previously disavowed can be re-avowed.

Disavowed links can still be seen in Google’s Webmaster Tools.

Google Web Spam Team will never ever read your comments in the disavow file.

Why Google created the Disavow Tool?

What Is Google Disavow?

Google created the disavow tool one sole purpose which is to clean up the mess that Google themselves created.

How and why this is true? According to Google a few years back before Google Disavow Tool was introduced, all low quality links of one’s site is simply just ignored by Google’s algorithm.

Time passed and somehow they’ve decided to make a drastic algorithm change. In the present day, instead of ignoring these low quality links.

Google is now using them as one of the ranking factors of search engine rankings. Which is a down point for your site if you have low quality or manipulative links.

Back to topic, you should already get the hang of what Google Disavow does from reading the paragraph above. But if you’re confused, here’s a quick explanation.

You’ll have to upload a list of backlinks that you want Google to ignore into the disavow tool so they do not take these submitted into account. Simple as that!

Google Disavow Description

“If you believe your site’s ranking is being harmed by low-quality links you do not control; you can ask Google not to take them into account when assessing your site. You should still make every effort to clean up unnatural links pointing to your site. Simply disavowing them isn’t enough.”

Read that passage again. It is not the solution you think it is, this disavow tool is not as simple as you think.

Google Disavow, Doesn’t Go Well with SEO At All

Few people know this but, this disavow tool is only act as a solution for your site’s bad links. Actually, it doesn’t help solve your problems.

Google uses the disavow tool to clean up web spams and at the same time it collects data and information to penalize other webmasters with these disavowed links.

The problem here is there are hundreds of thousands webmasters out there and not everyone knows which link is good, which is bad. This also mean that a big portion of webmasters are uncertain of the type of penalty they have been hit with.  

With these kind of webmasters around, the disavow tool will be receiving thousands of reports about high and low quality links.

This could cause other webmasters (victims) to be hit by a penalty they don’t deserve. And worse still, confused webmasters will end up disavowing high quality links that are actually benefiting their site.

Hundreds and thousands of reports coming in, it would be impossible for the Google Webspam team to evaluate each link.

In fact, It’s Bad For Search Engine Optimization (SEO)

Have you heard of “Negative SEO”? Since the release of Google Disavow, it has caused major problems to webmasters, especially big companies.

Why? Because Negative SEO’s has ability to destroy and wipe out competitor’s businesses.

Quite simple really, all you need to do is a few clicks using your mouse and a bunch of proxies. Any knowledgeable SEO expert can major damage to any website of their choice. That’s how dangerous Google’s Disavow is.

Your Links That Were Previously Disavowed Can Be Re-avowed

If and whenever you change your mind or accidentally disavowed a certain link. You can easily remove it and reload it back up into your file.

Google crawls through your site and see you’ve made some changes by removing or replacing some links. They will update their database and re-avow the links removed from the file.

But please be sure links you reavow are complete safe and natural, because removing links you’re unsure of may not do you any good and in return could harm your site again.

Cats Slapping

Note that Google is not as forgiving as your loved ones, it will be harder to lift a penalty for the second time. Because from Google’s point of view, you are a repeat offender and therefore should get a heavier sentencing/penalty. Please make sure it is harmless before reavowing any links from your file if any.

Disavowed Links Can Still Be Seen in Google Webmaster Tools

I have seen many complaints from webmasters on forums saying that their Disavow Tool isn’t working properly. When asked why, they’ll have the same question… “I can still see the all of the links that I’ve disavowed in my Google Webmasters Tools”. *face palm*

Let’s get this straight once and for all… When you disavow a link from your site, Google will eventually crawl and detect the links and will automatically add a no-follow tag to all of the links in its database. The no-follow tag can’t be seen by us of course.

It’s in the system, so you don’t have to worry about it. And that explains why you can still see your disavowed links in your Webmasters Tools.

Google Web Spam Team Will Never Ever Read Your Comments in The Disavow File

If you have read the official documentation of Google’s Disavow Tool, it’s long and a little confusing at times. This is regarding the comments section for the disavow file.

The comments section in the disavow file are meant for personal use only. It helps webmasters to make notes on the file to make things easier to understand and for future reference.

Google does not read your comments at all. So if you’re going to or have been writing long essays for each link then please stop, you’re wasting your time. No one will read them but yourself. It is solely meant for personal use only.

Why Google Disavow Tool Was Created?

It is very likely Google is having a pretty hard time crawling and cleaning up link spam due to the complexity of links created these days.

Because there are so many types of link building techniques and it won’t stop there as time goes by. Google’s algorithm is having a hard time distinguishing whether these link building techniques used are spams or not.

So they came up with an idea, which is to crowd source it and let the public do the identification and report any link spams, link farms, paid links, etc.

Crazy right? Google has always claimed and made webmasters fear that their search engine algorithms are very too advanced. But after hearing my “speech”, what do you think?

It’s like they are taking the easy way out years of head cracking sessions trying to figure out how to make the algorithm absolute. Prevent link spams from happening, FOREVER!

Quick Question: Ever wondered why it was not linked directly to Google Webmasters Tools since it works hand in hand with Google Disavow Tool? It’s because Google discourages the use of Google Disavow for unexperienced webmasters, so Google did this to prevent webmasters on using it unless they need to and knows what they’re doing.

Wrapping It Up

Google does things with a reason, same goes with the disavow tool. Use Google Disavow Tool with caution. Because if it was used improperly, it is quite likely to put your website in harm’s way.

Google has been very vague with their explanations with webmasters on how to use this tool. I hope this post has given you more in-depth guides and tips of Google Disavow Tool, and some information that most people would not know of. For example, the use of the comments in the disavow file.

If I left something out or is there any questions, feel free to leave a comment below.

Tell us your feedback!